Total Emphasis Testimonials

Client Testimonials

Keith immediately understood our business and consistently came through with creative ideas for content that resonated with our audiences. He connected with our mission and values and had a genuine passion for exploring the future of work. Everything he delivered felt native to our approach. I highly recommend him as a strategic content partner.

Cynthia Wakeford

Former Head of Content, Brand, and Public Relations |

Keith is an excellent writer and collaborator, and it’s not just me saying this stuff. Across the board, my clients are very happy with Keith’s writing. He continues to be a valuable asset to the overall PR and thought leadership programs for the Jmac PR clients. We very much recommend Keith for your content marketing needs and support!

John McCartney


I admit that I stumbled upon Keith on LinkedIn and I feel like it hit the jackpot! Having him on my team has been amazing – he is a great writer with strategy behind every word, knows how to pivot and adapt when needed and has been incredibly helpful in decisions beyond the initial scope. First I’ll say a big THANK YOU to him and secondly a huge DO NOT MISS if you have the opportunity to work with Keith. 

Helen Polise

Founder | Socialize



We were very pleased to work with Keith O’Brien as he helped hone our messaging strategy and launch our customer newsletter. He is an eager problem solver and hard worker. He always brought fresh thinking to our challenges and opportunities. I would recommend him to any organization looking for a content and digital marketing expert.


Having just wrapped up working with Keith on a large content strategy project, I would highly recommend him to anyone who needs great work done quickly. He delivered on-time and in excellent condition a content audit, plan, and a wide variety of public-facing content for our client. We’d recommend him for anyone looking for a content strategist!


Maddie Hirsch
Account Manager
Caliber Corporate Advisers

ANTON Perreau 
President & MD
Battenhall U.S. & Canada 

Alongside being trustworthy, personable, and good to work with, Keith authentically cares about doing great work and presents himself that way always. Keith has provided consulting for clients of our business, editorial, and writing – he stretches his ability between senior strategy and on-the-ground support depending on the weather. He’s also solution-oriented, with solutions that work, whether present operational, planning, or responding to learnings from a past project.

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